Originally from Argentina, I moved to the U.S. in 2011 and I have worked on and led multicultural work for brands such as Honda, Toyota, Walmart, Delta Air Lines, Denny’s, T-Mobile, and California Lottery.
I’m someone who cares deeply about ideas and works closely with strategists, accounts, clients, and everyone involved to make the right creative and strategic decisions along the way.
I focus on shaping ideas that feel Hispanic when they need to, and broader when they should.
Work experience
2024 - today / Deutsch L.A. / Associate Creative Director
2019 - 2024 / Conill L.A. / Associate Creative Director
2016 - 2018 / DKP Advertising, Miami / Creative Director
2014 - 2016 / Casanova McCann L.A. / Creative Director
2011 - 2013 / Concept Café Miami / Sr. Art Director / Associate Creative Director
2007 - 2010 / Y&R Argentina / Senior Art Director
Awards
Ojo de Iberoamérica - Bronze 2024. Therapy Rings. Health. Mindy. Conill.
FIAP - Bronze 2024. Therapy Rings. Health. Mindy. Conill.
One Show - Finalist 2022. OOH. Experimental Immersive. Toyota. Goal to the Goal Cup. Conill.
One Show - Finalist 2022. OOH. Brand Installations. Toyota. Goal to The Goal Cup. Conill.
Clio - Bronze 2011. Print Campaign. Quilmes. Systems. Y&R.
El Sol Iberoamericano - Silver 2011. Print Campaign. Quilmes. Systems. Y&R.
Cannes - Shortlist 2011. Print Campaign. Quilmes. Systems. Y&R.
U.S.H Idea Awards - Gold 2012. TV. Toyota. Jobs. Concept Café.
U.S.H Idea Awards - Gold 2012. Online Campaign. Noticreo. Concept Café.
Festival Caribe - Grand Prix 2012. TV. Honda. Jobs. Concept Café.
Festival Caribe - Silver 2012. TV. Honda. Your Mind Travels. Concept Café.
Miami Addy Awards - Best Of Show 2013. TV. Honda. Jobs. Concept Café.
Miami Addy Awards - Gold 2013. Digital Advertising. Noticreo, Teklarra. Concept Café.
Miami Addy Awards - Gold 2013. Radio. Honda. Polaca. Concept Café.
Miami Addy Awards - Silver 2013. Radio. Honda. Your Mind Travels. Concept Café.
FIAP - Bronze 2013. TV. Honda. Jobs. Concept Café.
FIAP - Bronze 2006. TV. Directv. Town. Concept Café.
FIAP - Silver 2006. Print. Directv. Piggy Bank. A&B Lowe.
Diente - Arg. Creative Circle - Bronze 2009. OOH Campaign. Converse. Fashion Victim. Y&R.
Diente - Arg. Creative Circle - Silver 2008. Print Campaign. Converse. Dove, Wool, Hair. Y&R.
Diente - Silver 2007. Radio. Directv. Father’s Day. A&B Lowe.
Diente - Bronze 2007. Print Campaign. Renault. Payments. A&B Lowe.
Diente - Bronze 2007. Print. DirecTv. Slippers. A&B Lowe.
Immigration Status
U.S. Permanent Residence
Argentinian Citizen
Contact
patolr25@gmail.com
Irvine, CA